People Development: Building Teams that Build Value
In the property sector, success depends not only on land, design, or capital, but on people. From marketing and sales teams to project managers and tenant relations officers, human performance directly impacts business results. Yet many property companies overlook structured people development.
Teams may lack up-to-date product knowledge, negotiation skills, or the agility to respond to changing buyer behaviors. Internal misalignment between departments can result in unclear messaging, project delays, or low lead conversion. And without leadership that inspires and mobilizes, teams struggle to navigate market uncertainty. Investing in people means building internal capabilities to innovate, adapt, and execute with precision.
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Article written by
Rhesa Dwi Prabowo
Executive Director • Semesta Business
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